Message From The President & CEO
Silicon Valley is the heart of the technology world. And Santa Clara helps drive the pulse of that global leadership. Of course, it’s our chamber members who play a vital role in making that happen, along with the thousands of other businesses in our vibrant region.
The Valley exemplifies initiative, creativity and growth. It’s perhaps the most exciting business environment in the world. People and businesses everywhere look to us for the big ideas that drive innovation.
Our Santa Clara Chamber of Commerce embodies that ethos by continually striving to deliver those same qualities to our members. Just as Silicon Valley impels global growth, we help build the growth of your business through resources and services that provide tangible value.
The most recent example of that commitment is the introduction on February 1 of a unique membership structure.
At the recent annual conference of the Western Association of Chamber Executives, I had the pleasure of leading a panel discussion that investigated the pros and cons of different membership models. We started with the industry standards like fair share schedules and benefits tiers. Then we moved on to consider various hybrid models, leading to an exploration of alternatives for the future.
Our new membership program is designed to offer a high level of flexibility in a very customer-centric approach that is compelling, differentiated, rewarding and engaging.
We’re taking a brand-new approach that offers members the freedom to select from an a la carte menu of benefits and services. Moreover, we’ll consult with each member to help gauge what stage their organization is in (e.g., startup, growth, mature, transition) and strategically build a program that fits the precise goals, challenges and opportunities that are most important to them.
Give us a call to learn more!
President & CEO